삼성금융 C-Lab Outside

Background & Description

- Propose solutions or ideas that leverage generative AI technology to enhance insurance sales, policy underwriting, and claims assessment.

Collaboration Challenges (Examples)

□ Enhance AI-powered Insurance Sales

 - Improve comprehension for foreign customers by translating key insurance product information using STT (Speech-to-Text) and TTS (Text-to-Speech) technologies.

 - Implement generative AI on the Samsung Life Direct website to provide policy summaries and recommend personalized insurance products based on medical data.

□ Optimize AI-driven Policy Underwriting & Claims Processing

 - Enable simplified underwriting by analyzing health data (e.g., blood pressure, glucose levels) collected from digital medical devices.

 - Enhance the AI-driven automated underwriting model by training it on existing approval/rejection patterns from underwriters.

□ Automate AI-generated Financial Market Reports

 - Automatically generate financial market insights on stocks, bonds, and exchange rates.

 - Collect and analyze unstructured data from social media, news, and online communities to visualize and quantify investment opportunities.

□ Validate AI Model Performance

 - Generate high-quality synthetic datasets to evaluate the performance of LLMs (Large Language Models) specialized in the financial sector.

Background & Description

- Propose differentiated healthcare services that can be integrated with insurance products or The Health platform, or provide customers with immersive offline healthcare experiences.

Collaboration Challenges (Examples)

□ Healthcare Services Integrated with Insurance Product

 - Provide proactive health management services when potential diseases are anticipated by utilizing digital medical devices to measure and analyze user biomarkers.

 - Provide non-face-to-face psychological counseling services for cancer patients and others, as well as content and community platforms for information sharing and support related to diseases.

□ Healthcare Services Integrated with 'The Health'

 - Develop tailored disease management solutions based on users' health conditions, such as hypertension, diabetes, and obesity.

 - Design engaging content to encourage long-term usage of The Health platform and support habit formation.

□ Establish an Offline Customer Healthcare Experience Platform

 - Establish an offline customer healthcare experience platform within Plaza locations and branch offices, enabling customers to measure and analyze their health status while providing health insights and integrating them with insurance coverage consultation services.

Background & Description

- Propose senior-specific insurance products, integrated care services, and new business opportunities.

Collaboration Challenges (Examples)

□ Value-Added Services for Senior-Specific Insurance Products

 - Develop content to help prevent or slow cognitive decline and dementia.

 - Provide AI-powered caregiving robots as in-kind benefits for long-term care and dementia insurance policyholders.

□ Senior-Specific Daily Care Services

 - Develop IoT-based smart care solutions to monitor seniors' health conditions in daily life, prevent falls, and support caregiving.

 - Offer home environment enhancements and lifestyle support services tailored to seniors' needs.

Background & Description

- Propose solutions to enhance productivity for financial consultants (FCs) and executives and employees and improve business efficiency.

Collaboration Challenges (Examples)

□ Enhance the Sales Support System for Financial Consultants (FCs)

 - Support and assist training programs for licensing exams, variable insurance sales qualifications, and other certifications.

 - Develop mobile solutions to support sales activities such as customer visits, consultations, and seminars.

□ Establish an Automated Advertising Content Production System

 - Develop a service that assists with photography for print advertisements and content creation.

□ Build an AI Chatbot for Executives and Employees to Retrieve and Analyze Data

 - Develop a chatbot that allows executives and employees to retrieve and analyze data related to insurance policies, claims, and customer consultations.

 - Visualize internal data based on user intent to support better decision-making.

□ Apply Process Mining to Improve Business Processes

 - Utilize process mining to gain insights and reduce lead time in internal operations, including financial consultant turnover and retention, insurance sales, and underwriting.

 - Develop dashboard and management tools for data analysis and monitoring.

Background & Description

- Develop new services and content to improve the customer experience.

Collaboration Challenges (Examples)

□ Automate the Insurance Claim Process through Integration with Medical Institutions or Platforms

 - Develop an automated claims process where claim-related information is directly transmitted to Samsung Fire & Marine Insurance when a customer uses medical services, enabling seamless reimbursement of actual medical expenses and diagnosis fees.

□ Develop a Non-Invasive Blood Glucose Prediction and Diet Management Solution

 - Create a solution that analyzes a customer’s health data and meal images to predict blood glucose fluctuations and provide dietary management recommendations—without requiring additional devices such as continuous glucose monitors (CGMs).

□ Optimize Retirement Pension Payout Strategies

 - Develop a retirement pension simulation solution that calculates the optimal pension payment strategy based on a customer's assets and income.

Background & Description

- Strengthen the core competitiveness of auto insurance by enhancing driver safety awareness and improving accident prevention and response processes.

Collaboration Challenges (Examples)

□ Develop a Safe Driving Service Based on Driver Condition Detection

 - Provide guidance on whether it is safe to proceed by utilizing smartphone microphones and cameras to detect alcohol impairment and driver fatigue before driving.

 - Analyze driver conditions using smartphone cameras to detect drowsy driving and distractions, providing alertness warnings and rest recommendations for safer driving.

□  Establish an AI-Powered Traffic Accident Investigation Report Solution

 - Develop a solution that analyzes dashcam footage to generate accident diagrams, classify accident types, and determine fault ratios, improving efficiency in claims processing.

 - Provide fault assessment reports to enhance customer communication regarding liability determinations.

□ Enhance Accident Detection and Auto-Reporting Capabilities Using Smartphone Sensors

 - Utilize smartphone sensors and microphones to detect potential indicators of an accident, such as impacts or abnormal noises while driving, to enhance accident detection and assessment.

* Currently running Samsung Fire & Marine "Good Driving" program.

Background & Description

- Create value through the integration and analysis of internal and external data.

Collaboration Challenges (Examples)

□ Develop a Data Preprocessing Solution for Large-Scale Text Analysis

 - Overcome limitations imposed by LLM token restrictions and leverage AI for translation, large-scale document summarization, and other applications.

□ Build a Corporate Auto Insurance Loss Ratio Prediction Model Using External Data

 - Move beyond traditional loss ratio calculations based solely on premiums and claims by incorporating diverse external data, such as corporate financial information, to enhance predictive accuracy.

□ Develop a Delinquent Asset Analysis Model for Retail Loan Delinquency Management

 - Gain insights into delinquency management through an in-depth analysis of internal and external delinquent asset data patterns.

 - Build a predictive model to estimate the likelihood of new delinquencies and transitions into long-term delinquency, while providing risk scoring for proactive management.

Background & Description

- Automate processes to improve productivity in asset management operations.

Collaboration Challenges (Examples)

□ Automate the Reconciliation Process for Securities Holdings

 - Streamline the monthly closing process by automating securities holdings reconciliation.

 - Standardize balance confirmation statements from various formats using AI-OCR technology and compare them with the company’s portfolio balances to ensure accuracy.

□ Develop an AI Agent for Forex Hedging in Overseas Investments

 - Automatically calculate required forex hedging positions when new overseas investments are made or existing foreign exchange derivatives reach maturity.

 - Formulate an optimal forex hedging strategy by analyzing market conditions, forecasts, and company guidelines, and execute trades via the Forex F/X HTS API.

□ Create an Industry Analysis Report Solution for Credit Evaluation

 - Collect data from web crawling and various documents to analyze industry- and company-specific trends, assess risks, and generate credit evaluation reports.

Background & Description

 - Provide tailored services to a diverse customer base to build customer loyalty and explore new market opportunities.

Collaboration Challenges (Examples)

 - Collaborate to attract and retain "Z-Alpha Generation" (Gen Z + Alpha), senior customers, and other key target groups.

 - Develop partnerships to expand and activate payment services and platforms for foreign residents in Korea, overseas Koreans, and domestic and international travelers.

 - Co-develop new subscription payment services for budget-conscious consumers (products sold by individual entrepreneurs/SME), health-conscious consumers (functional health products), pet owners (pet care and supplies), and working moms (care services).

 - Collaborate on supply chain financial services linked to the digital transformation of businesses, including various business management solutions for individual entrepreneurs.

 - Collaborate to acquire and engage new customer segments beyond credit card users, including prepaid and debit card holders.

Background & Description

 - Innovative business models for future sustainable growth or strategies for developing products and services based on new technologies

Collaboration Challenges (Examples)

 - New business opportunities and services based on innovative technologies, including NFC payments, QR payments, biometric authentication-based payments, mobility payments (Car Pay, Plug & Charge, etc.), cryptocurrencies, blockchain, STO (Security Token Offering), and location-based recommendations/advertising

 - New financial services or business models linked to future-oriented products (devices) such as wearable devices, robots, and UAM (Urban Air Mobility)

 - New services that enhance the likelihood of customers choosing the company’s products at various stages of card payments and financial service usage

 - Collaboration on payment-related infrastructure and service development for merchants, including kiosks, table orders, smart orders, and reservation/waiting services

 - Collaboration to enhance the customer experience by applying new technologies in areas such as personal data protection, payment security/authentication, and more

Background & Description

 - Improve internal processes and enhance efficiency by leveraging AI and other innovative technologies, or propose strategies to enhance the customer experience.

Collaboration Challenges (Examples)

 - Integrate AI technology across the entire card business process to drive innovation and enhance the customer experience, including customer acquisition, agent management, inquiry handling, card delivery, marketing, fraud detection systems (FDS), risk management, and debt collection.

 - Develop algorithms, models, or products that analyze customer spending behavior and provide optimized Samsung Card/partner benefits, delivering a new experience for customers.

 - Support various operational tasks such as Samsung Card marketing/ad content creation, determining ad compliance requirements, handling customer inquiries, and detecting regulatory changes affecting the card industry.

Background & Description

 - Propose strategies for expanding data collection, enhancing data integration and analysis capabilities, and identifying utilization opportunities.

Collaboration Challenges (Examples)

 - Acquire and collect corporate data from solution and platform companies across various sectors, including individual entrepreneurs, specific industries (such as retail), and consumers.

 - Strategies to enhance capabilities in integrating and analyzing heterogeneous data to strengthen the competitiveness of data-specialized institutions

 - Develop utilization strategies, including monetizing collected and integrated data and co-developing credit evaluation models.

 - Develop products and services linked to Samsung Card’s new data business areas, such as MyData, data-specialized institutions, and individual entrepreneurs credit bureaus (CB).

Background & Description

 - Enhance service effectiveness and customer loyalty by providing optimized investment information tailored to customer investment preferences.

Collaboration Challenges (Examples)

 - AI-powered investment information services for foreign stocks (excluding news/disclosure translation and summarization services)

 - Simulator services considering investment product characteristics such as interest rates, dividend cycles, tax amounts, and estimated tax savings

 - Stock selection algorithm services utilizing social data

Background & Description

 - Enhance efficiency in various internal workflow processes using AI technology.

Collaboration Challenges (Examples)

 - Solutions to streamline in-house processes, including automated triage, prioritization, and feedback (development, compliance, manuals, HR management, etc.)

 - Automation solutions for code analysis, review, refactoring, and documentation

Background & Description

 - Enhance customer satisfaction by introducing sales solutions based on target customer needs.

Collaboration Challenges (Examples)

 - Optimized sales, marketing, and partnership solutions tailored to digital customer characteristics

 - Exclusive asset management and AI assistant services for family offices

 - Valuation services for unlisted stock loan collateral services

Background & Description

- Identify win-win business models through innovative financial service proposals and data-driven validation using fintech support programs.

  * Collaboration opportunities available including application support upon project proposal selection

Collaboration Challenges (Examples)

 - Proposals for linking with the D-Testbed using Samsung Securities data

 - Service proposals for Innovative Financial Services, Designated Agent, and Delegated Testbed applications

  * Regulatory Guidance: Fintech Center Korea (https://fintech.or.kr)

    Financial Regulatory Sandbox (https://sandbox.fintech.or.kr)

Background & Description

□ Propose various collaboration ideas and technologies to enhance the activation of Monimo, Samsung Financial Group's integrated platform

  - Suggest financial and lifestyle-focused content and services that drive continuous user engagement, as well as strategies for utilizing new technologies required for Monimo.

Collaboration Challenges (Examples)

□ Provide Monimo-specialized financial and lifestyle-focused content

- Offer customized content such as app-tech rewards, micro-investments, financial/investment knowledge, and lifestyle content tailored to different age groups and interests.

- Suggest content ideas such as micro-investments utilizing Monimo Money and Jelly.

□ Deliver lifestyle-focused services to enhance customer satisfaction

- Provide information and service integrations in areas such as news, health/fitness, parenting/childcare, shopping, travel, and real estate.

- Offer networking services across customers and generations, as well as personalized interest-based services for different age groups.

□ Provide new technologies for platform-related marketing and consultation

  - Introduce new technologies and solutions applicable to financial platforms, including digital marketing, consultation, data analysis, app testing/monitoring, and asset analysis/recommendations.

- Ideas and solutions that leverage startup technologies and services to drive innovation in collaboration with Samsung Financial Services, beyond the challenges proposed under collaboration and common challenges by financial companies.